A Newsletter template was created. Why? One of the competitive advantage is keeping audience engaged and loyal.
This newsletter was created with this intention, with events and suggestions based on pet holidays to help foster community–through knowledge sharing and promotion of DOCPAC pet events.
This is a proposal–It depends on whether there is staff to implement the newsletter and measure user engagement. DOCPAC could use the pet holidays calendar as inspiration for their events, even if they do not want to do newsletters.
Of course, this would need to be tested with user to determine user needs. We would need to look at click rate and open rate to determine user interest and engagement. This is a low cost/easy to implement method worth checking out.